ABOUT THE BOOK
Justin Roberts always dreamed of being a ring announcer at World Wrestling Entertainment. From playing with action figures of the Ultimate Warrior, the “Heartbreak Kid” Shawn Michaels, Bret “Hitman” Hart and Hulk Hogan to actually announcing these larger-than-life characters to the ring, Roberts lived out the dream of countless passionate wrestling fans worldwide.
BEST SEAT IN THE HOUSE is the inspirational story of Roberts’ ambitious journey to becoming a full-time ring announcer at WWE, where for more than a decade he performed all over the world and announced weekly live events, TV shows and enormously popular pay-per-view spectaculars.
In addition to announcing the top wrestlers in sports entertainment—from “Nature Boy” Ric Flair, “Rowdy” Roddy Piper, Sgt. Slaughter, King Kong Bundy and the Iron Sheik to Dwayne “the Rock” Johnson, “Stone Cold” Steve Austin, John Cena, Brock Lesnar, CM Punk, Chris Jericho and the Undertaker—Roberts also relives entertaining and candid moments with his real-life superhero coworkers, workplace politics, grueling travel schedules, harsh requirements of WWE talent and the overall merciless treatment from the higher-ups whose decisions often affect the entire wrestling industry.
This book is the all-access backstage pass for those who have always wondered what it would be like to work at WWE under the infamous Vince McMahon and travel all over the world in cars, buses and planes with the biggest stars of professional wrestling.
Justin Roberts pulls no punches and gives you a raw and uncensored look at the journey of a young man chasing, catching and living his dream.
Early Praise for
Best Seat in the House
When I think of the full magnitude of just how huge WWE is today, I usually think of the great wrestlers that made it so. Yet when I think of my friend Justin Roberts, I’m also reminded of all the smaller pieces to this huge machine.— Bret "Hitman" Hart, Former WWE Champion and Hall of Famer
This book is filled with great stories from a guy who went out on a limb to achieve his dream against all odds! We can all learn something from Justin’s journey.— Chris Jericho, Six-Time WWE Champion and Best-Selling Author
Justin was the clean-cut ring announcer who opened TV shows, pay-per-views, and live events…but to back all that up, he was a constant voice on live events with me before the event even started. He always had an interesting perspective on the small details of any show he was on.— David "Fit" Finlay, WWE Producer and International Wrestling Legend
I have a select few friends through the business of professional wrestling. They’ve all come to be because of their love of the business, work ethic and always brainstorming to make the business better and, most of the time, helping someone other than themselves. Justin is one of those few—always wanting to make the product better and always nitpicking to make sure the fans got everything they could from a sports entertainment show. Lots of fun car rides and lots of great stories. He has a unique, behind-the-scenes knowledge of booking, psychology…— Dolph Ziggler, Former WWE World Champion, HEEL
Justin was always a true pro and a joy to be around. He was living his dream in WWE. It wasn’t difficult to see that he was a lifelong fan of the genre because it showed in that he was like a kid in a candy store more often than not. I always appreciated the level of respect that he had for the wrestling business. Justin’s a classy young man who must have had «good raising» because of his professional demeanor and respectful attitude. He always seemed to be much more than a talented ring announcer as he was a true student of the game…which seemed to be a well-kept secret.— Jim Ross, WWE Hall of Fame Announcer and Former Head of Talent Relations
In Best Seat in the House, Justin Roberts tracks the sensational, larger-than-life storm that is WWE—not from its epicenter, where the elements can often be too extreme for an objective account, but from literally the best seat in the house. Roberts’ twelve years as a WWE ring announcer afforded him the chance to witness many of the most crucial events in sports entertainment history. Roberts saw it all and recalls it all while never forgetting what an unbelievable journey this was for one of professional wrestling’s biggest fans.— Mick Foley, Former WWE World Champion and Hall of Famer, and Best-Selling Author
Justin Roberts was, is, and always will be a top professional in the professional wrestling industry. Justin was always a pleasure to be around and always gave maximum effort to everything he did. I’ve known Justin for almost 15 years, and he’s never changed. Always the same humble guy who was a true fan at heart. Even when he was faced with ridiculous hazing and nonsense bullshit during a tour of Japan in the WWE days, Justin held his head high and took the higher ground. I’m proud to call him a friend and one of the few guys from my wrestling days that I’m genuinely happy to hear from whenever we speak.— Mike Bucci, aka "Nova" or "Simon Dean", Former WWE Wrestler and Directorof Developmental Talent
When I first started wrestling back in 2002, no one wanted to book a Real World wannabe wrestler. I was training at UPW, working hard trying to gain as much as experience in the ring as I could, but I couldn’t get matches outside of UPW. I knew if I was going to get good, I needed to work the Indy scene. Justin was the first to book me and through his bookings I worked matches, cut promos, and was able to gain the experience I needed to make a reel to give to WWE for some hopeful feedback and to show I was serious. I’m always thankful for Justin believing in me when others didn’t. He announced my wife and I at my wedding, and I will always value his friendship.— Mike "The Miz" Mizann, Former WWE World Champion
Justin’s journey in pro wrestling—all the way to the main event of WrestleMania —is not only a tremendous wrestling story, but the perfect roadmap for anyone who’s willing to work their tail off to make their dreams a reality. More importantly, he’s still the same guy I first met in Oakland at his tryout 15 years ago—a decent, kind, talented dude and a fan. He’s also proof that nice guys can finish first.— Seth Mates, Former WWE Creative Team Member
In 16 years, I saw Justin not only create a story that can only be written by hard work and dedication, but I also watched him live a journey that most people can only dream of. It was his pure passion for wrestling that shined through, made his name, and etched his name into the Professional Wrestling History books. To be great at what you do, you have to love what you do, and THAT is exactly who Justin Roberts is.— Steve "Navajo Warrior" Islas, Professional Wrestler and Producer at 2K Sports
I don’t think there was anyone as enthusiastic and excited about their job than Justin. Seemed he never had an off day when it was show time. The guy drove up and down the highways listening to wrestling theme music in the car. Top that!— TJ "Tyson Kidd" Wilson, WWE Wrestler
After working with Justin for nearly a decade, I can tell you he brought as much passion into the WWE ring as the superstars themselves. A fan living his dream.— Todd Grisham, ESPN and UFC
Justin never ceased to amaze me that there was never a day that he did not have a smile on his face. I love you so much and you truly put your heart in everything that you do. Keep living your dream because you inspire me!— Vickie Guerrero, Professional Wrestling Authority Figure
Justin Roberts stood out among those who have stood mid-ring and introduced some of WWE’s biggest matches on some of WWE’s most historically significant events. Rather than just presenting the wrestlers with a standard generic voice, it was clear Justin knew the context of the moment, putting his own signature inflection on the big names he introduced time after time. His ring introductions are a permanent part of millions of fans’ favorite WWE memories and mark an era of big-time matches at big-time events.— Wade Keller, Pro Wrestling Torch Journalist
Not many people are as passionate about the professional wrestling business as Justin is. We used to ride from show to show together while listening to classic wrestling entrance themes. We got along so well because we are both lifelong fans who got to live our dreams.— Zack Ryder, WWE Wrestler